Nova Scotia Apples - Merchandising
Nova Scotia ApplesSite MapSearchHome
Nova Scotia Apples
All About N.S. Apples - Consumers - Nova Scotia apple information, varities, locations and more!Apples and Your Health - Information on why apples are good for you!Recipe Box - Salads, Main Dishes, Desserts and More...Kids and Teachers - Apple Resource Kits, Apple Farms and Apple Farm Kids.Fruit Growing - Production - Information about growing apples in N.S.Marketing Information - Information for retailers about N.S. apples and apple products.Our Organization - About Us - Information about our Association.What's New and More - General Information, Contact, Photos and More.


Market Information
About Apple Varieties | Apple and Pear Variety Chart | Point-of-Sale Materials | Storage and Display | Handling Apples | Merchandising | Apple Grades | Frequently Asked Questions | Retailer Information at a Glance | Packers and Shippers | Apple Processors

Apple Smiling


To Market, To Market

Effective merchandising techniques will go a long way to increasing profits from your produce department. Attractive, well-managed and informative displays create new opportunities to attract and better inform your customers. For maximum impact, establish a particular section for apples in your produce department. Offer your customers a choice of sizes and grades as well as package formats - bulk, bags, trays, etc. Display varieties with recipes and nutritional information clearly visible. Target different markets with value-added, over-wrapped trays of 6 to 8 apples. Smaller apples are ideal for school lunch boxes. Larger varieties are good for home snacks or work lunches. Display a bowl of apples at deli or lunch counters. Apples can be cross-merchandised with other lunch box suggestions, such as raisins.

Cooking apples can be cross-merchandised with pie pans and baking ingredients for apple pies, apple sauce and apple dumplings. The possibilities are endless.